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By Fleurie Forbes-Martin It’s nearly Christmas and Pegasus has kicked off the celebrations a little early for a very good cause. In the spirit of giving, 27 Peggies dressed up as Father Christmas for St Barnabas House’s ‘Wear a Santa Suit’ day. With an additional contribution from Pegasus, each Santa purchased their outfit direct from [...]
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A fantastic infogram from Touch outlining everything you need to know about the booming social media network (click on image to enlarge or download here) The question is, are you making the most of it?
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By Jas It seems organic beauty brand Dr Organic is on a winning streak at the moment. Yesterday, the brand scooped ‘Best Hand Cream’ at the prestigious Cosmopolitan Beauty Awards. This is its third win in only two months, with the CEW (Cosmetic Executive Women) awards – aka the ‘Beauty Oscars’ – voting Dr Organic [...]
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(Gorjuss cards, New Heights) Great news from the newly published PR Week league Table – we’re up eight places to no. 71. This makes us the eighth largest firm outside London – still flying the flag for Sussex – and number 35 in the top 50 independents in the UK. We were even flagged [...]
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By David Greenwood With Comic Relief kicking off tonight, Pegasus HQ has been getting funny for money and embracing a charitable spirit with a ‘Give us a joke…’ competition, an office pancake sale and a bonus-ball sweepstake. To top it off, just in case anyone’s pockets still jangled, we played a quick round of ‘empty [...]
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Written by Sarah L Sharp On Wednesday 1st, Heidi and I were up at 5am, on a train by 6.45am and in Richmond by 8.30am.The train at that time can be busy, busy, busy and you generally end up feeling like a sardine with a rather short life expectancy. So what were we up to? No, [...]
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By Lara Key objectives for health PR campaigns tend to be to raise awareness, encourage discussion or tackle social stigmas. So it’s difficult to understand the thought process behind the ‘be cervix savvy’ campaign… Health chiefs at Camden Primary Care Trust have been forced to scrap a ‘confusing’, ‘patronising’ and ‘insulting’ publicity campaign which used ‘dumb [...]
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Source By Laura J This week, the Daily Mail reported that Drinking three cups of tea a day ‘slashes breast cancer risk’ for the over 50s. Personally, I love news like this and last year the Times even bucked the trend to highlight how many things are surprisingly good for you. I especially like to hear that [...]
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(AP Photo/Charlie Neibergall) By Lara Timed to coincide with Barack Obama’s inauguration, this week’s Panorama investigated some the challenges President Obama will face – in particular, as he attempts a radical overhaul of the US healthcare system. There is a shocking lack of medical care for America’s poorest citizens and every year, 23,000 people die [...]