Following a fantastic award win last month – walking away with Specialist Consultancy of the Year at the illustrious PR Week Awards – last night we received further recognition with a Highly Commended  in the same category at the PRCA Awards.

As clichéd as it sounds, we don’t do this for the shiny trophies, but to receive such acknowledgement at two of the major industry awards, really does mean a lot.

Yes, 2012 is a good year!

“Pegasus is ambitious and forward thinking: a great business model with the vision and insight that make them innovators in their sector.  Pegasus feels fresh, innovative and strong with a bright future.”

Danny Rogers, PR Week’s editor-in-chief

We are looking to fill AE/AM/SAM positions in our expanding ethical healthcare team – covering UK, pan-European and global pharma business. Successful candidates will have the following skills:

• Pharmaceutical PR experience – a min of two years in this area, with a good grasp of science
• A strong understanding of ABPI guidelines and understanding of the NHS – experience of both UK and multi-market programmes a plus
• Excellent media relations skills across HCP and consumer titles, with understanding and interest in digital/ social media
• An enthusiastic and creative approach

This is a great opportunity to further your career at an exceptional consultancy, just a stone’s throw from the Capital. In the last three years, we have grown from 30 to over 50 people, been awarded ‘Best Place to Work’ accolades from PR Week (twice) and The Holmes Report, as well as being shortlisted for The Holmes Report, Healthcare Agency of the Year 2012. We are also an Investors in People company.

We offer an excellent package, incorporating private health insurance at all levels, twice yearly bonus, full and generous social calendar and, of course, long-term career prospects.

If you think you could make a valuable addition to our growing team, please send your CV and covering letter to: Carol Creeggan at careers@pegasuspr.co.uk

If you’re involved in the natural health industry, there’s no doubt your already attending  this year’s Natural and Organic Products Europe exhibition at London’s Olympia.

With more than 300 exhibitors and thousands of retailers, buyers and practitioners in attendance, it’s the place to see new products, try latest trends, and hear from industry experts.

If you are there on Monday (2^nd April), be sure to catch the keynote talk from our very own Amy Seaman and Matt Steele, taking place at midday. They will be sharing some valuable insights and discussing ‘Successfully engaging consumers in an increasingly regulated and competitive market’.

Members of the health trade can register for the trade show free at www.naturalproducts.co.uk. Alternatively, drop us a tweet @pegasusPR if you’d like to come along. We’d love to see you there!

It was another top night on the awards front last night, when we picked up the Fresh Awards’ ‘Freshest Consumer Campaign’ title for our Bio-Oil ‘Skin Stories’ campaign.  The campaign set out to unlock the stories behind the scars and blemishes we pick up as we go through life.  By giving women and platform and helping them connect with each other, Bio-Oil was able to help them receive the right support for any worries and concerns.

Thanks to a campaign that spanned traditional media, blogger outreach and a partnership with Mumsnet, it didn’t take long for the Bio-Oil Facebook group to attract over 30,000 ‘likes’.

By harnessing people’s willingness to share their skin stories, the campaign was able to communicate Bio-Oil’s supportive personality and empathetic tone. This not only reinforced ‘brand love’ amongst existing fans but helped encouraging new ones to try the product.

It was a perfect, blue-sky day for the event with some impressive times logged – including Marlon who finished in the top 5% of runners with a commendable 1hr 33min and Fleurie who ran the course dressed in a Water Aid toilet suit!

A great effort all around with a nice pot of money raised for some great causes!

Helen approaching the finish

Lisa fast approaching mile 8

The Pegasus crew certainly do like the view from the top of the winner’s podium, but then let’s be honest, who doesn’t?

Last week, we got to enjoy it once again after bagging ‘Best Employer’ at the highly regarded Sussex Business Awards hosted in Brighton’s The Grand Hotel.

Beating stiff competition from some of the county’s top companies,  the accolade follows similar recognition from both the Holmes Report and PR Week who have also marked us out as one of the ‘best places to work’ in the industry.

Our managing director, Lisa Bradley, who was presented with the award by business guru and The Apprentice winner Ruth Badger, said “We pride ourselves in running a happy ship. All of the staff work hard and therefore deserve to work in a positive environment and be rewarded for their ongoing commitment.  I want people to enjoy coming to work and have always believed that happy workers lead to happy clients.”

Think you have what it takes to join the team? Well, we are recruiting. Drop us a line here for more information.

As we’ve passed the midway point in the most moustachioed month of the calendar, I thought it was time to share our progress.

We may look ludicrous, we may get ridiculed daily and yes, it may be starting to itch a little but it’s all for a fantastic cause.

Please put your hand in your pocket and throw some conceptual spare change into our virtual donations bucket. Every contribution really is appreciated.

More details about the cause and how to sponsor us here:

http://mobro.co/Wudruff

By Fleurie Forbes-Martin

Since my previous post, it’s been non-stop here at Pegasus HQ. While I’ve got a minute to spare, I thought it would be a good time to share my newest experience with you – last week’s Holland & Barratt Showcase.

Standard product PR events aim to shout about a new product and introduce it to the media. The H&B showcase took the idea a few steps further, boldly launching 100 new products from around the globe.

We began the day at 4.30am, on location in London’s Kensington Roof Gardens. We braced the morning cold to unload towering boxes of products, before organising them into four themed ‘zones’ –  food, sports, beauty & VMS.

Once everything was in place, the event began to unfold with journalists keen to see the exciting new produce on offer. With a range of different experiences  to get involved with, there really wasn’t a dull moment. My personal highlight was Doom (aka Wayne Gordon from Sky1’s  Gladiators) who was on hand throughout the day to offer advice about bodybuilding and to give people a chance to try out the Yantra Mats.

If they had a little time to spare, media attendees were also offered a relaxation massage overlooking the Roof Gardens andthe opporutnity to have some nail art by the beauty teams’ nail technicians.

With 129 happy journalists leaving the showcase with a bag full of exciting products to write about, the event was considered another roaring success.  There is no denying it was a lot of work, but I had an absolutely brilliant time and I’m already looking forward to the next one!

Moustache season is upon us and, this year  the Pegasus gentry (well… myself, Rob, Luke and David) have promised to sprout some fine facial fuzz in aid of the prostate cancer awareness charity – Movember

As well as supporting a great cause, the initiative is a shining example of a brilliantly conceived healthcare PR campaign. Currently in its 8^th year, the global movement now attracts more than 1.1million participants, all raising money and donating their toplip as a billboard for prostate cancer awareness.

Please support the our’ efforts (as we will no doubt all ridiculous for a the whole month) as well as the 10,000 men who will die of prostate cancer and 2,000 men who will be diagnosed with testicular cancer this year.

Thank you!

http://uk.movember.com/mospace/team/

By Marlon Bouman

Over the past few months, Pegasus HQ has been subject to a makeover that even the Grand Designs crew would be proud of.

Taking on a whole new look, including a considerable expansion to reflect the growing team, it’s now looking better than ever before…even if we do say so ourselves.

At one end of the office are the two new themed meeting rooms, Park and Beach. Park is kitted out with grass floor, frosted leaf glass and of course, a tree and Beach features a vinyl sea flooring, deck chairs and parasol. At the other end is our vibrant new creative room which includes a 12ft white-board, widescreen TV and jelly bean dispenser!

Meeting rooms - Park & Beach

The star attraction is Peggy’s Diner. An all American retro-themed room with red leather booth, side-bar and stools, smoothie maker and an iPod compatible juke box. In typical PR agency fashion, even the smallest details are catered for in our new chill-out area with authentic, squeezy, tomato-shaped condiment dispensers on each table.

Launch party at Peggy's Diner

Peggy’s Diner

The blinds are printed with a lipstick red Cadillac and the back wall is decorated with portraits of the team posing in classic 50s attire. When you’re done with your lunch – and if you can grab a paddle before the boys pile in – you can even enjoy a game of ping pong, air hockey or pool on the multi-function games table. Be warned though, it can get a little competitive if you’re any good!

Last, but by no means least, is the most functional feature to grace our new look office – the shower! A quaint and beautiful little room, which is sure to get a hammering over the coming months thanks to the fact that 20 members of staff have signed up to run the Brighton half-marathon. Plenty of lunchtime training runs are already in the diary!

Pegasus Shower - One at a time please!