Pegasus’ head of pharma and life sciences, Jo Spadaccino, and creative director, Stuart Hehir, were recently featured in the Pharmafile Communication Guide (Aug 2011) to discuss an exciting new way to explore individual decision making in health. Here’s what they had to say…. Why now is the right time for pharma to get closer to [...]
A fantastic infogram from Touch outlining everything you need to know about the booming social media network (click on image to enlarge or download here) The question is, are you making the most of it?
By Helen Pattison Only a day after winning their third test against India at Edgbaston and being crowned the best team in the world, we found ourselves brushing shoulders with three of England cricket team’s top players. Fresh from their win, Alastair Cook, Jonathan Trott and James Anderson took time out from their celebrations to [...]
By Marlon This week, we found ourselves heading to Wandsworth for a special onsite visit to the latest Pure Gym venue. As the first London site for the rapidly expanding, low-fee gym chain, it’s a big leap for the brand and when the doors open next week new members are in for a treat. [...]
By David Ever wondered why people tweet the way they do? What makes someone follow, retweet or unfollow? How much tweeting is considered too much tweeting? Well, the clever people at WhiteFireSEO recently hosted a poll on ‘Twitter psychology for marketers‘, and came up with the following results. We not only RT’d it, we blogged [...]
An quick update from Dr Roger Henderson as his eye-opening South African adventure comes to an end. Read Pt.1 here. By Dr Roger Henderson Working at St Andrews Hospital in Malawi was something that, once experienced, you never forget. In a community of staggering poverty the level of care and kindness could put parts of the [...]
News flash: one of the most dynamic, creative and reputable agencies in the industry is on the look-out for PR superstars to join its expanding team. That’s right, we’re hiring! We are: A top 10 UK healthcare agency Situated by the sea (just along from Brighton) Renowned for our career prospects, excellent benefits and [...]